Meet ISIS, Mobile Wallet, Set To Launch Summer 2012

http://www.cumanagement.org/article/view/id/mobile-wallets

ISIS, a wireless Mobile Payment System to be launched this summer, is yet another step towards a cashless society,  introducing mobile wallets, a joint venture created by three major mobile operators, Verizon , AT&T, and  T-Mobile USA.  A mobile wallet will be part of a user’s mobile device, allowing for a  more timely and “highly personalized” shopping experience.  The technology would allow a customer to check-out at stores by merely tapping or waving their mobile phone over a payment reader.   It would hold account information, credit cards, gift cards and loyalty cards, and be a two-way communication between customers and financial institutions, as well as marketers,  offering promotions, coupons, and alerts about products related to past purchases.

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